Attention Inc.The Right Kind of Attention Changes Everything
THE GLOBAL MISSION
AI is not simply a tool that humans use; it is a land we inhabit. Attention Inc. exists to help humans and institutions live in AI Land without losing their humanity.
This means helping humans keep their agency and institutions preserve human influence as AI reshapes work, learning, and life.
Attention Inc. Focuses on the Human Side of the AI Equation.
A FAIR QUESTION
Why engage Attention Inc. if you already use ChatGPT, Claude, or Gemini?
AI assistants can help you think, draft, and plan. But Attention Inc. asks questions specifically about you: In what ways are you already an expert in work and in life? How can AI help you do better? No AI assistant will ask you these questions on its own because they are indifferent to your worth and agency. And we recognize your inherent value from the beginning.
THE GLOBAL PROBLEM
AI is changing work — and more.
AI is changing how people think, decide, lead, write, learn and belong.
AI is reshaping work and opportunity across borders. Its effects differ across countries, industries, and communities. Our mission embraces this global challenge: helping people preserve their agency, recognize their contribution, and navigate changing work and helping institutions make responsible decisions in the places they serve.
A GLOBAL SOLUTION
What happens when your circumstances change and you are not sure what comes next?
The transition into an AI-shaped labor market will not happen all at once. Some jobs will change. Some entry points may narrow. Attention Inc. helps people navigate this uncertainty, rediscover their unique contribution, and be curious about next steps.
Where to Start
For Individuals
Take note of what you are asking AI to do for you. How do you know when you are giving away too much of yourself? Decide what should remain yours to know, judge, and operationalize.
For individualsFor Organizations
Let us help you define the right kind of AI for the right kind of work within your organization. Our products help to clarify workflows, decision-making, and what should always remain in human hands.
For organizationsThe Applications
Three applications.
Three ways to begin.
Individual plans from $29 · Organizational pilots from $2,500
Two pathways in every application
Universal
For anyone with any background. Reflection, questions, and results meant to reflect your universal context.
Christian-Integrated
The same applications from a biblical perspective for those who look to Jesus to shape how they think about AI and work.
The Mirror
The Prompt Literacy Assessment
Consider your posture when you approach AI, what might you be giving away that could disempower you in the long run?
About the Mirror
The Compass
UnMuted
Become curious about yourself and make your experience, knowledge, and relational wisdom visible in a Transferability Map.
About the Compass
The Window
Faithful Presence
Discern the right AI for the right work and clarify human contribution, roles, workflows, governance, security, and accountability.
About the WindowThe Mirror looks at your posture toward AI. The Compass offers some possible new directions for your unique experience. The Window maps the right AI to the right kind of work.
CONNECT THE UNMUTED & FAITHFUL PRESENCE APPS
Workflows may need to change. The connection between people and their work do not have to.
UnMuted helps people identify their unique contributions, support it with examples, and explore where it could transfer in any setting. Faithful Presence helps people and organizations examine the right AI for the right work.
Ways to connect the two applications.
USE CASES
Universal example
An operations team is considering AI for customer-service work. UnMuted helps participating staff describe the human discernment needed for these daily tasks: recognizing exceptions, resolving difficult situations, and coordinating across teams. Faithful Presence helps the organization examine which tasks AI could assist, who remains responsible, and how staff will continue learning.
Christian-Integrated example
A Christian nonprofit feels pressure to use AI for donor communications. UnMuted helps participating staff identify their unique contributions in cultivating relationships, discernment, and storytelling. Faithful Presence helps leadership consider where AI assistance best fits the mission, what information must remain private, and who approves the work.
Illustrative only. Personal reflections and participant records are never automatically available to an organization.
Resources
Online courses take the work beyond the screen.
Attention Inc. resources help individuals, leaders, and organizations continue reflecting, learning, and thinking of ways to implement relevant outcomes. They support the applications by engaging you in a more holistic way.
- Introduction to Watchful & Faithful: Cultivating Wisdom in the Age of AI — Online Course (coming soon).
Pilots
Clear scope. Concrete outcomes. Honest assessments.
Bring your people and your work together in a facilitated six-week pilot that maps contribution, redesigns work with AI, and keeps human agency in place.
Explore an Organizational PilotQuestions?
Look honestly in the Mirror. Be curious about your future with a Compass. Look confidently out the Window.
Then execute with wisdom.